Latest research

Our latest piece of research has recently been published in Journalism Studies; “Does the political context shape how “due impartiality” is interpreted? An analysis of BBC reporting of the 2019 UK and 2020 US election campaigns.” The research shows inconsistencies with how impartiality seems to be employed within the BBC, and in many instances a continued reliance on balance and “he-said-she-said” reporting, rather than true impartiality.

You can read the full paper here. To watch an animation highlighting some of the main findings of the paper, click on the video to the right. We worked with Learning on Screen to produce the video.

We spent six weeks asking people about media coverage of the Coronavirus: Here's what they told us
Nikki Soo Nikki Soo

We spent six weeks asking people about media coverage of the Coronavirus: Here's what they told us

Between 16 April and 27 May 2020, we carried out an online news diary study with 200 people who were broadly representative of the UK population. The six-week study tracked their news consumption habits and attitudes towards different media at a critical point in the health crisis, as well as their knowledge and understanding of the pandemic and how it was handled in the UK. Here’s a flavour of the findings, which include some research related to the ongoing content analysis study.

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 Coronavirus: fake news less of a problem than confusing government messages – new study
Nikki Soo Nikki Soo

Coronavirus: fake news less of a problem than confusing government messages – new study

With public confidence in the UK government plummeting, broadcasters have an increasingly important role to play in the pandemic. Over the six-week study, our respondents have consistently said they want accurate and impartial information, with journalists regularly fact-checking political statements and challenging any dubious claims. Our research suggests broadcasters may have helped people become fairly confident in spotting egregious examples of fake news. But many participants were confused by more routine political decisions, most strikingly the lockdown measures that can affect people in England differently to Scotland, Wales and Northern Ireland.

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 Coronavirus: Public confused and suspicious over government’s death toll information
Nikki Soo Nikki Soo

Coronavirus: Public confused and suspicious over government’s death toll information

Our research with just under 200 participants drawn from a representative mix of the UK population found that most people were far more aware of the UK’s high COVID-19 death rate when compared to other nations than they were in April. But, crucially, many people did not realise the UK was the worst-hit country in the world, according to the excess death rate figure. Overall, we found widespread public confusion and mistrust in how the death rate was reported.

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Coronavirus: People want media to ramp up fact-checking and question dubious claims
Nikki Soo Nikki Soo

Coronavirus: People want media to ramp up fact-checking and question dubious claims

How well the media holds the UK government to account over its handling of the pandemic is a question that has been fiercely debated over recent weeks. Journalists have been attacked for asking difficult questions at press briefings, while broadcasters have been criticised for challenging government decisions. Our comparative analysis of news bulletins revealed striking differences between broadcasters.

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Government and media misinformation about COVID-19 is confusing the public
Nikki Soo Nikki Soo

Government and media misinformation about COVID-19 is confusing the public

Plenty of disinformation about the pandemic is circulating. But our research found that the public are good at spotting and dismissing it. Instead, they criticise confusing journalism and contradictory information from government, with many expressing dismay at the reporting of death rates and PPE shortages.

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